Nowadays, when huge hypermarket chains cover the most remote areas, small bazaars and small grocery stores have to compete in a difficult struggle, working every day to maintain a good level of sales and keep a competitive adb=vantage. But the high level of competition has never scared the heroine of our today's history. Since 2001, Kenzheeva Anarkul has been managing her own small grocery store. For almost two decades, she has gained enormous life and entrepreneurial experience, has learned all the ins and outs of this business, how to competently sell, how to study demand, offering customers exactly what they need, and thereby successfully compete with retail chains.

“The most important thing,” says Anarkul, is the successful location of the grocery store, the wide assortment, the individual approach to each client and the smile of the seller. ” The entrepreneur knows most of her clients personally, and all of them are happy to come to her, being sure that she will never offer a spoiled or poor quality product. “Work and enjoy your work” is the life credo of Anarkul in business.

At the beginning of 2019, Kenzheeva Anarkul needed an affordable loan and she turned to the microfinance company Alma Credit, which was closest to her house. A female entrepreneur decided to increase the working capital, needed to develop her store. She started with a small loan. After the delivery of the necessary documents, the loan was approved very quickly - this is how the fruitful cooperation began between Anarkul and MFC Alma Credit.

As the director of the Alma Credit branch noted, where the client received a loan: “Small stores are located near residential quarters. FMSG products are in demand, especially when the assortment is wide enough. Anarkul has already taken a loan from us three times and she is pleased with the current state of affairs, as trade has grown and profits have increased. And most importantly, customers have more variety in choosing products. A satisfied customer is the foundation of any business. Alma Credit company wishes the entrepreneur great success and will always be happy to offer affordable business loans. ”